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CIM Level 6 – Diploma in Professional Marketing

UK Price: £660 per module

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The CIM Level 6 Diploma in Professional Marketing is aimed at the professional marketer working in an operational, supervisory or management role who wishes to develop their knowledge and skills across a range of areas to succeed and progress their career in marketing.

What Will I Study?


The Level 6 Diploma in Professional Marketing has been developed following extensive global   employer-led research including small business, international organisations and numerous marketers across a range of marketing and wider business functions.


The Course

The CIM Level 6 Diploma in Professional Marketing is replacing the CIM Level 6 Professional Diploma in Marketing. The aim of the CIM Level 6 Diploma in Professional Marketing is to provide the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape. Learning is brought to life through meaningful and active assessment methods which embrace the modern marketing industry. Successful completion of the CIM Level 6 Diploma in Professional Marketing will establish the knowledge, skills and understanding to be able to perform at a management level and to carry out an essential and successful professional marketing role within the workplace.

Those who successfully achieve this qualification are able to understand the wider role of marketing and how their practical skills can be applied to their career progression within the marketing profession.

Entry Requirements

One or more of the following is required to gain entry onto this qualification:

  • CIM Level 4 Professional Certificate in Marketing or CIM Level 4 Certificate in Professional Marketing
  • Any relevant Level 4 qualification
  • Foundation Degree in Business with Marketing
  • Bachelors or Master’s degree from a recognised university, with at least one third of credits coming from marketing content (i.e.120 credits in Bachelor’s degrees or 60 credits with Master’s degrees)
  • Professional practice (suggested two years marketing in an operational role) and diagnostic assessment onto Level 6


If English is not your first language, you will also need to provide evidence of achieving one of the following English Language qualifications within the last two years: IELTS Academic Module with overall score of 6.5 (each component pass mark must be 6.0 or above) or Cambridge Certificate of Advanced English grade B or above.   CIM will consider other equivalent alternatives.


To achieve the CIM Level 6 Diploma in Professional Marketing, a pass in BOTH mandatory modules plus ONE elective module is required.  The course includes the following:


Mandatory Modules:

Strategic Marketing:

  • Analysis & Insight
  • Planning
  • Implementation & Control


Mastering Metrics

  • Metrics & Analytics
  • Measuring Effectiveness
  • Analytics for Decision Making


Elective Modules:

Driving Innovation:

  • Entrepreneurial Marketing
  • Innovation
  • The Marketing Champion


Digital Strategy

  • Digital Disruption
  • Digital Planning
  • Delivering Digital Success


The elective modules will be offered from September 2015.  To complete the CIM Level 6 Diploma in in Professional Marketing, students will be expected to choose either the Driving Innovation or Digital Strategy.  Please note that one of the elective modules will run on a Wednesday evening as opposed to a Tuesday evening.

How will I be assessed

Assessments include assignment, exam and portfolio

Financial Support

There is no financial support for this course. Request an application pack by telephoning on 01254 292500 or by emailing us at

Qualification Achieved

CIM Level 6 – Diploma in Professional Marketing

Other Information

How much does it cost?

You can choose to pay either per module or per year.  If you do choose to pay by module then please note that these fees must be paid before the start of each module.   Students funding their own course and paying yearly may be eligible for direct debit instalment options – contact us to discuss before making your booking.

Should you be receiving sponsorship from your employer and you wish to pay for your elective module now, this option is available however we would ask you to confirm this to us upon application along with your choice of elective module.  This option is only available to those students whose employers are paying for their course.

Course fees:  £660 per module or £1,320.00 for this academic year
(further £660 due to complete the qualification in 2015)


Registration & Assessment Fees:      £50 Annual Membership fee & £170 Assessment Fee (per assessment)



(prices subject to change)


Course dates

Tutorial:  23rd September 2014 – 4th August 2015

Strategic Marketing:  Tuesdays 23rd September 2014  – 24th February 2015         

Mastering Metrics:  Tuesdays 3rd March – 4th August 2015   

Course times:  5.30pm – 9.00pm




To find out more and to book

Email The Training People at Blackburn College or call us on 01254 292500.

Blackburn College is committed to ensuring that disabled people, including those with learning difficulties, are treated fairly. If you are a disabled person, please ensure that we know what you need so that we can make all reasonable adjustments to help you succeed.

Please note: Our courses are delivered on site at the main campus and/or off site at one of our dedicated Business Suites