Blackburn College students help shape the future of the NHS
Creative Arts students from Blackburn College are helping to shape the future of the NHS in a scheme designed to prevent medical errors from occurring within NHS operating theatres across the UK.
‘10,000 feet’ has been adapted from the aviation industry where the need for focused attention is paramount and the use of a key ‘safe phrase’ prevents unnecessary conversation and focuses the team involved.
First adapted within the UK by East Lancashire Hospitals NHS Trust (ELHT), students from Blackburn College studying Level 3 Extended Diploma Creative Media Production (UAL) and Level 3 Extended Diploma Graphic Design (UAL) were tasked by East Lancashire Hospitals NHS Trust with creating marketing materials to help publicise the scheme.
Level 3 Extended Diploma Creative Media Production (UAL) students spent time within a mock NHS operation, using an operating theatre to produce an informative video to showcase how easily mistakes can be made and how simple yet effective the initiative is to adopt.
The video shows NHS staff using the phrase ’10,000 feet’ to immediately stop unnecessary noise and distraction and to focus the team back onto the patient.
Level 3 Extended Diploma Graphic Design (UAL) students were tasked with designing a poster to create awareness of the scheme, with one design chosen to act as an overarching lead for the campaign. The winning student was Aaron Wales (17) who was absolutely delighted to have won.
Rob Tomlinson, Junior Charge Nurse General & Vascular Surgery at ELHT led the scheme and was thrilled with the students’ work: “It has been a fantastic collaboration between Health and Education and I hope that we can continue such partnerships in the future.
“We were delighted with the standard of work and professionalism demonstrated through both Level 3 Extended Diploma Graphic Design (UAL) and Level 3 Extended Diploma Creative Media Production (UAL) programmes. Theatre staff at the Royal Blackburn Teaching Hospital and Burnley General Teaching Hospital were asked to vote for their favourite poster design and it was incredibly difficult to choose a winner as each design was very different – Aaron’s poster however stood out for its originality and his design will act as the overarching design for the campaign.
Rob explained: “The Level 3 Extended Diploma Creative Media Production (UAL) students created a slick and professional video that clearly shows how simple the scheme is to adopt, and how easily medical errors can be avoided. This video will play a key part in publicising the scheme to other hospital trusts, positively impacting patient safety and operational logistics across the country.”
“’10,000 feet’ was trialled at ELHT in November 2017. Since beginning the scheme there has been a reduction in non-critical distractions and improved communications at pivotal times in theatres. We are confident that ‘10,000 feet’ will be rolled out with NHS hospital trusts across the country and has even been adopted as far as India, USA and Holland.”
Tutor Graham Barnes said: “We were absolutely delighted to be involved in this project – it is incredibly exciting for the students to be involved with a scheme of such national importance and one that provides key employability skills and experience responding to live client briefs.
“We would like to thank ELHT for providing such a fantastic opportunity for our students and hope that we can continue such a partnership in the future – we look forward to watching the initiative develop and see the students’ work shared with audiences across the country.”
18 Oct 2018, 13:49 PM